Announcing the
Top 100 AI companies in Africa
Services
Services
Staff augmentation
Boost your in-house capacity with tech talent
Scaled staff augmentation
Scale your in-house capacity with teams of 30+ tech talent
Premium teams
Build end-to-end digital products with a dedicated development team
Software development analytics tool
Measure your software teams’ performance
capabilities
Software development
Custom software solutions
App development
Custom mobile app development
Web development
Custom web app development
Software maintenance
Expert software support
Solutions
Software development for
Agencies
Scale-ups
Enterprises
Industry solutions
Technology
Financial services
Consumer and industrial
Solutions for
Company
Our work
Clients
Featured companies, customer stories and testimonials
Case studies
SovTech projects and customer stories
Company
About us
The leading software development company from Africa
Why SovTech
Learn how SovTech can offer value to your business
Careers
Join our world-class team
Contact
Get in touch with the team
FAQ's
Got questions? We've got answers
Read about
Rooster App Development
3 min read
Resources
Learn
Blogs
Latest tech news and insights
Guides
In-depth learning on software and business topics
Webinars
Wisdom at warp speed
Toolkits and checklists
Streamline tasks with essential kits and lists
featured
What is the Impact of the Internet of Bodies on Our Future?
sovtech heartbeat
Pricing
Client dashboard
Contact sales
Blogs
/
Marketing
Marketing
Main categories
App development
Engineering newsletter
Hackathon
Marketing
Software developers
Software development
Software maintenance
Web development
Marketing
App development
Engineering newsletter
Hackathon
Marketing
Software developers
Software development
Software maintenance
Web development
Marketing
7 Key Roles of Biz Dev Reps in Software Development Firms
Explore the role and responsibilities of business development representatives in a SaaS company. Differentiate between a BDR and a sales development representative (SDR) as we unpack how their impact helps software companies grow and scale.
Alistair Von Glehn
December 6, 2023
Marketing
7 Key Marketing Strategies for Software Development Companies
Discover marketing tactics for software technology companies to stand out and drive growth. From target marketing to influencer marketing, explore success in the digital landscape.
Alexis van Schalkwyk
May 25, 2023
Marketing
10 Linkedln Profile Tips
10 Linkedln Profile Tips
Alexis van Schalkwyk
January 9, 2023
Marketing
Deliver a World-Class Pitch in Just 6 Steps
Deliver a World-Class Pitch in Just 6 Steps
Alexis van Schalkwyk
January 9, 2023
Marketing
12 Tips For A/B testing
12 Tips For A/B testing
Alexis van Schalkwyk
January 9, 2023
Marketing
4 Types of Unworthy Blogging Techniques
4 Types of Unworthy Blogging Techniques
Alexis van Schalkwyk
January 9, 2023
Marketing
A Starter’s Guide In Setting-up Successful Email Marketing
A Starter’s Guide In Setting-up Successful Email Marketing
Alexis van Schalkwyk
January 9, 2023
Marketing
The Basic Content Curation Types Every Marketer Needs
The Basic Content Curation Types Every Marketer Needs
Alexis van Schalkwyk
January 9, 2023
Marketing
5 Powerful Ways To Market Your Business
5 Powerful Ways To Market Your Business
Alexis van Schalkwyk
January 9, 2023
Start your software project
Get in touch and let's get started
Get started
Cost-effective
Reliable
Scalable